An Instant alternative for campaigns that cannot wait for design
Instant (instant.so) is a no-code builder for Shopify with a design-tool feel. AI builds a first draft, you refine it on a visual canvas, and its Figma plugin converts existing designs into responsive Shopify layouts. It covers a lot of the store: landing pages, product pages, the home page, theme sections, navigation, popups, and the cart drawer.
What you build publishes directly to your Shopify theme, and sections stay editable in the Shopify theme editor afterward. For a brand with a designer and a clear visual system, that is a clean way to get designs live.
Funneled is for the team whose bottleneck is not design but the number of angles waiting for a page. Here is how Funneled vs Instant differs.
Instant vs Funneled, at a glance
What it is built for
Instant is built for designing Shopify stores visually: pages, sections, product templates, navigation, and cart, on a canvas that will feel familiar to anyone who works in design tools.
Funneled is built for the post-click page of a paid campaign. It is deliberately not a storefront design tool. Every page it makes exists to convert, and it is the fastest route from an ad to a live, tested funnel.
Where the page starts
In Instant you start from an AI draft, a template from its library, or a Figma design pasted in through its plugin. The design is the source of truth.
In Funneled you start from the ad. The hook, claim, and audience in the creative become the brief, and the generated page keeps that promise from the first scroll.
Where it publishes
Instant publishes directly to your Shopify theme, and its sections remain editable in the Shopify theme editor. That is ideal when the work is meant to become part of the store.
Funneled publishes funnels to a subdomain of your own domain, with hosting, SSL, and CDN handled. That is deliberate: the page does not load your theme or the apps installed on it, there is no store menu to drift into, and campaign pages come and go without changing the theme.
Testing
Instant has A/B testing that tracks revenue, click-through, and AOV and can pick a winner automatically. It is included on the higher paid plans, with an allowance of test sessions per plan.
Split testing is included in every Funneled plan. Spinning up a variant for a new angle and sending traffic to it is the normal rhythm of the work, not an upgrade.
Building with AI
Instant’s AI works inside its builder: it drafts pages from a prompt, generates product and lifestyle imagery, and converts Figma designs into responsive Shopify layouts.
Funneled generates the page from your ad, and its MCP server lets the AI tools you already use do the rest. From Claude or another MCP client, an agent can create the funnel, write the copy, choose the theme and Shopify products, build bundles and quizzes, set up the A/B test, and read the results. It is included in every plan, and page edits are saved to a draft until the funnel is published.
See it on your funnels
Book a demo and we'll turn one of your live ads into a funnel.
Why teams move to Funneled
No design file required
The starting point is the ad you are already running. Funneled turns it into an editable, on-brand page without a Figma step in between.
A media buyer can ship it
Click a block, change it, publish. The editor is built for the person running the campaign rather than the person designing the store.
Quizzes and bundles, built in
Add a product quiz that asks a few questions, then recommends the right product or builds a bundle from the answers, inside the funnel you are already testing.
The test starts when the page does.
Every Funneled page can run against a variant from day one. Send traffic to both, watch orders and AOV for each, and promote the winner once it is clear.
Funneled is a fit when
Your backlog is angles, not designs
If the constraint is how many ad concepts are waiting for a landing page, start from the ad and skip the design pass.
The campaign owner builds the page
Funneled is made for growth operators to launch and tune pages themselves, so nothing waits in a design queue.
You want the store left alone
Run campaign pages beside the storefront rather than adding sections and templates to the theme for every test.
Frequently asked
questions
It is a good alternative when you need landing pages for paid campaigns more than you need a storefront design tool. Funneled generates the page from the ad and includes split testing and analytics. If you want to turn Figma designs into theme sections and store pages, Instant is built for exactly that.
Instant is a design-led builder that publishes pages and sections into your Shopify theme. Funneled is an ad-led funnel builder that publishes campaign pages outside the theme and is organized around testing variants against each other.
Funneled does not start from a design file. It starts from your ad creative and your brand settings and generates an editable page from those. If a Figma-to-Shopify workflow is central to how your team works, that is a real reason to choose Instant.
No. Funneled gives you an on-message starting point with pre-built blocks and brand styling, so a growth operator can launch and refine a funnel directly.
Yes. Funneled pulls Shopify products, variants, and pricing into the builder and supports add-to-cart, carts, and checkout-connected funnels.
Yes. Funneled includes a quiz builder: branching questions with single or multi-select answers, where each answer can recommend a product, add one to a bundle, or narrow your Shopify catalog by tag, type, or vendor. The results step shows the matched products with a call to action, and the quiz runs inside a funnel.
Ready to build pages
around your ads?
Book a demo and see how Funneled turns campaign creative into Shopify-connected funnels your team can launch, test, and improve.