Google Ads + Funneled: landing pages for Search, Performance Max and YouTube.
Point any Google Ads campaign at a Funneled page. Your conversion tags run through your own Google Tag Manager container, so Google Ads sees the same conversions it does on your store.
How Funneled works with Google Ads
Tags through your GTM container
Funneled loads your Google Tag Manager container and data layer on every funnel page, so your existing Google Ads conversion and remarketing tags keep working.
Match the keyword to the page
Build a page per intent, such as a comparison, a problem or a bundle, instead of sending every search to the same product page.
Google traffic in Funneled analytics
Funneled recognises Google as a traffic source, so you can compare it with Meta and TikTok in one report.
Set up Google Ads
- 01
Add your Google Tag Manager container ID under Settings → Pixels.
- 02
Set up your Google Ads conversion tags in that GTM container as usual.
- 03
Use the funnel’s URL as the final URL in your Google Ads campaign.
Google Ads questions
Conversion tracking runs through Google Tag Manager rather than a direct API connection, and Funneled does not import Google Ads spend yet.
Yes. Funnels are normal, fast-loading pages on your domain, so they work as final URLs for any campaign type.
More integrations
Meta
Facebook & Instagram adsMeta Pixel events on every funnel, ad spend pulled from your ad accounts, and Ad Library research to match pages to the creative people clicked.
TikTok
TikTok PixelThe TikTok Pixel on every funnel page, firing the standard events your TikTok campaigns optimise for.
Shopify
Ecommerce platformYour catalogue, cart and checkout, live in every funnel. Orders land in Shopify and are attributed back to the funnel that drove them.
Triple Whale
AttributionThe Triple Pixel on every funnel page, so Triple Whale attribution sees funnel visits the same way it sees your storefront.
Elevar
Server-side trackingLoad your Elevar configuration on funnel pages so the Elevar data layer and server-side destinations keep tracking funnel traffic.
Seeka
Conversion trackingLoad your Seeka tracking script on funnel pages so Seeka captures funnel visitors and conversions alongside your store.
See Funneled with Google Ads
We'll show you a funnel running on your store, with Google Ads connected.