Google Tag Manager + Funneled: run your GTM container on every funnel.

Google Tag Manager is the catch-all. Add your container ID once and every tag in it, from GA4 to Google Ads conversions to niche affiliate pixels, runs on your funnel pages.

ContainerData layerCustom tags

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How Funneled works with Google Tag Manager

Container plus noscript fallback

Funneled loads gtm.js and the noscript iframe exactly as Google recommends, with a data layer ready for your triggers.

Any tag, no developer

Anything you can deploy in GTM, from GA4 and Google Ads to affiliate and survey tags, works on funnels without touching code.

One container, many funnels

The container applies to every published funnel for the store, so new funnels are tracked from the moment they go live.

Set up Google Tag Manager

01

Open Settings → Pixels in Funneled.
02

Paste your Google Tag Manager container ID and save.
03

Google Tag Manager loads on every published funnel page for that store. Nothing goes in your theme.

Google Tag Manager questions

Yes. Many brands do. Use page-path triggers in GTM if you want some tags to fire only on funnels or only on the store.

Funneled initialises the data layer on every page so your GTM triggers have somewhere to listen.

More integrations

Triple Whale

Attribution

Active

The Triple Pixel on every funnel page, so Triple Whale attribution sees funnel visits the same way it sees your storefront.

Triple PixelAttributionHeadless Shopify mode

Elevar

Server-side tracking

Active

Load your Elevar configuration on funnel pages so the Elevar data layer and server-side destinations keep tracking funnel traffic.

GTM SuiteData layerServer-side events

Seeka

Conversion tracking

Active

Load your Seeka tracking script on funnel pages so Seeka captures funnel visitors and conversions alongside your store.

Seeka scriptServer-side conversionsIdentity

Google Analytics

GA4 via Google Tag Manager

Active

Track funnel traffic in GA4 by deploying your GA4 tag through the Google Tag Manager container Funneled loads on every page.

GA4EventsAudiences

Microsoft Clarity

Heatmaps & recordings

Active

Watch how shoppers move through each funnel with Clarity session recordings and heatmaps, free from Microsoft.

Session recordingsHeatmapsRage clicks

Shopify

Ecommerce platform

Active

Your catalogue, cart and checkout, live in every funnel. Orders land in Shopify and are attributed back to the funnel that drove them.

ProductsCartCheckoutMarketsDiscount codesWeb Pixel

Demo

See Funneled with Google Tag Manager

We'll show you a funnel running on your store, with Google Tag Manager connected.

Book a Demo